Showcase your professional expertise
Personalised thought leadership content packages for executives, entrepreneurs and professionals who want to build their reputation and get noticed for what they know.
You have years of experience, valuable insights and plenty of opinions about your industry. But finding the time and the right words to share them isn’t always easy.
Whether you’re looking to attract new clients, raise your professional profile, establish yourself as an industry expert or open doors to new career opportunities, sharing your knowledge and ideas can help you get there.
The challenge is knowing what to say, how to say it and where to start.
I’ll help you do just that, drawing on more than 20 years of experience as a journalist, writer and interviewer, I’ll work with you to uncover the ideas and insights that make your perspective unique, then turn them into engaging content that sounds like you.
Together, we’ll develop a clear direction for your content, identify the topics you want to be known for and create a fresh new bio and series of LinkedIn posts to get you started.
You’ll walk away with a stronger professional profile, a personalised content plan and the confidence to keep sharing your expertise.
Showcase your expertise package (for individuals)
Inclusions:
1. Personal discovery and strategy session
A one-on-one interview to explore your professional background, expertise, experiences and opinions, along with your audience, objectives and the topics you want to be known for. This session will also provide the foundation for your LinkedIn content.
2. Personalised content outline
A practical, tailored plan outlining your key messages, content themes, target audience and recommended posting approach, along with a content calendar template to help you plan ahead.
3. LinkedIn profile refresh
A professionally rewritten LinkedIn About section that showcases your expertise, experience and what makes your professional perspective distinctive.
4. Four original LinkedIn posts
Four professionally written posts based on the ideas and insights uncovered during our discovery session. Each post will be tailored to your voice and professional objectives, with suggested hashtags and visual ideas where appropriate. Includes one consolidated round of revisions.
Investment: $1500
